Jun 4, 2012
1 comment .
Jun 4, 2012
This is the second installment of a two part article on
TiECon2012 Mobile sessions. The first article covered mobile operators,
emerging trends, applications and opportunities
This article will focus on mobile enterprise deployment status,
directions, critical issues and corporate apps. We'll also
briefly revisit monetization of mobile apps and highlight the
significance of social/mobile gaming.
2. Mobile Panel #2 -Mobile IT and Best Practices
for Mobile Enterprise Deployments
Abstract: The enterprise mobility market
is predicted to reach $36B by 2015. The proliferation of mobile
devices and the demand for apps are making mobile device and app
management a core part of network operations within the
enterprise. Successful companies will see enterprise mobility
become the foundation for real business transformation. The complex
requirements of enterprise mobility is leading to the birth of a
new profession, Mobile IT, which is being chartered with driving
this business transformation.
This session examined key aspects that enterprises need to
evaluate in their mobile deployments as well as the opportunities
for entrepreneurs in this space.
- Chenxi Wang, Vice President & Principal Analyst, Forrester
- Rajiv Taori: Founder & CEO at MobileOps
- Ojas Rege, Vice President, MobileIron
- Salil Jain, Global Vice President, Mobile Center of Excellence,
- Juan-José de Juan, Head, Enterprise Innovation, Vodafone
Several panelists made position statements
related to the mobile enterprise:
- Juan-José de Juan (JJ) kicked off the discussion by stating
that mobility has become a key driver for enterprise
innovation. Many businesses, all over the world, have started
to create their own enterprise mobility apps and services.
- Salil Jain opined that comprehensive solutions were becoming
available for the mobile enterprise, which Vodafone sees as a core
growth area for years to come.
- Ojas Rege said that significant change was taking place and
that "the mobile enterprise would continue to grow dramatically."&
nbsp; Business customers are organizing themselves around
mobile centers of excellence, especially with respect to
Moderator Chenxi Wang stated that, "BYOD (bring
your own device) and "mobilizing the enterprise"
are hot topics. Anytime, anywhere access to information
empowers employees." What's going on in this space?
- JJ responded that the challenges to companies came when
employees started bringing iPhones and iPads to work.
Emergency plans to deal with BYOD had to be formulated by
enterprises (for company security, separation of work and personal
use, monitoring the enterprise WiFi network, etc). The key
issue to ask is "How can mobility benefit your company?"
- Salil said SAP has one of the biggest mobile enterprise
deployments in the world, with over 20K iPads, 13K iPhones and
thousands of RIM Blackberry's. He said that mobile is
enabling SAP employees to be more productive at work.
Chenxi next asked, "What are the kinds of mobile
enterprise apps that make sense?"
At first, no one attempted to answer this question. Perhaps,
because it's too early to know. Later, the panelists were
asked to reconsider this issue in light of the tremendous revenue
growth forecast for mobile enterprise apps in coming years.
They considered internal productivity apps as well as sales
- Ojas believes that enterprise mobility has been redefined by
the transition away from Blackberry's to iPhones and Android based
smart phones. This will usher in a whole new set of vertical
industry apps (TBD) that can run on the new smart phones and media
- JJ later said that "the simplest apps would be most pervasive
in the mobile enterprise."
- Salil suggested workflow, travel approval, and leave requests
(vacation or leave of absence) along with mobile CRM.
- Rajiv likes mobile extensions of back office apps, e.g. "mobile
post it notes." He also proposed the conversion of enterprise
desktop apps to run on mobile devices (that would likely take a
complete software rewrite to run on the very different mobile
- Salil said that once there are 15-20 enterprise apps for a
specific company, the set becomes difficult to manage and keep
track of. He suggested companies consider integrating
selected enterprise apps into a "framework of apps" for easier
management and user selection.
Chenxi observed that the fragmented mobility market (with
different mobile OS's/platforms) is a big challenge for
enterprises. Does the BYOD movement increase
cost for companies?
- Rajiv Taori responded that BYOB is about user satisfaction. The
cost impact isn't clear and won't be for six to eight moths into an
enterprised approved BYOD program.
- Ojas opined that "extended refresh rates will have the biggest
impact on (corporate) costs." By this he meant the replacement
cycle for smart phones/ tablets, which is now about 1 year vs 3 to
5 years for notebook PCs.
- Ojas clarified this last comment in an email after TiECon: "
Employees will want a new phone/tablet every 18 months - it's
fashion, it's consumer speed (vs. what IT is used to which is
replace user equipment every 3-5 years). If it's BYOD, then
the company doesn't bear that cost (and that's the key cost
savings). If it's not BYOD, then the company has two options:
a] Buy new devices every 12-18 months for the employee -&
b] Don't buy new devices -> UNHAPPY users
So BYOD might save some unexpected corporate costs over the long
term plus keep users happy."
- Salil was quite definitive: "Most global companies are not
prepared to effectively support BYOD." It's mostly a North American
phenomenon, he added.
- JJ chimed in by saying that BYOD will bring rigidity to the
enterprise, rather than flexibility.
- Ojas added his two cents: "User experience will be the key to
success of BYOD. Privacy safeguards are essential (so that
employees personal information is not compromised)."
This brought up a huge concern: the separation of
personal from corporate data, especially the leakage of
corporate information to employee's personal mobile devices.
How can personal and corporate data be separated?
- Ojas suggested that be done by a software layer above the OS,
but below the mobile app layer. This is because he thinks
most enterprises will have multiple mobile platforms (Apple's iOS,
Android, Windows Mobile, etc).
- Salil suggested personal/corporate data separation (accessed on
BYODs) be done by each mobile application program. (But what
about all the personal apps that employees might be running on
their smart phones while at work? Are those all to be retrofitted
too- good luck!)
Author's Note: A BYOD survey conducted by
Heavy Reading and sponsored by AMDOCS concluded that operators have
a role to play in making BYOD more effective for corporate
customers. "BYOD has been gaining momentum as consumers
want to bring their favorite smartphones and tablets to work, and
with enterprises anticipating benefits such as increased
productivity and employee satisfaction, we surely expect this trend
to continue to grow," said Ari Banerjee, senior analyst at Heavy
Reading. "But BYOD creates new complexities for both the enterprise
and the service provider who must support features such as device
care, bill split, security, shared loyalty and data plans and
differentiated quality of service. If service providers can
overcome the technological challenges of providing these features,
the enhanced customer experience will lead to huge gains in
customer satisfaction and loyalty."
Chenxi raised the notion of a "personal cloud"
that's accessable on mobile devices. With companies like
Dropbox providing file sharing, she said that "the personal cloud
is invading the enterprise."
There are a lot of interesting possibilities when employees move
files at work. However, there's a huge security risk with
sharing/uploading files stored in a personal cloud. Box.net and
Dropbox were cited as two leaders in personal cloud storage.
Private cloud providers might also be considered, she added.
Regarding the protection of mobile content
while at work, Chenxi said that "DRM (Digital Rights Management)
never really took off."
Chenxi asked, "What's the trend for (big data) analytics
on mobile devices?" The reporting of analyics
results could be shown as a dashboard on a mobile device, Chenxi
suggested. (Of course, screen size will be a factor in what can be
- Salil suggested uses of analytics in the mobile enterprise
included: forecasting, context and location based procurement, and
supply chain management. Data from mobile users would be
collected by the corporation for these purposes, he added.
Chenxi asked, "Are enterprises building HTML5 (web based) or
native apps (running directly on the mobile device) for their
employees' mobile devices?" (As reported in the part I
article, the equivalent question was asked in the first Mobile
Panel Session without any definitive answers).
- A more fundamental question is what's the user experience to
drive mass adoption of a given set of mobile enterprise apps?
The answer may determine whether HTML5 or native apps are developed
for the mobile enterprise market.
- Ojas said that native app development dominates the mobile
enterprise now. But HTML5 will progress such that the two
mechanisms will continue on a parallel track for atleast awhile
The final question from the moderator was: "What are the
implications of heavy mobile data users in the enterprise?"
What might need to be upgraded or enhanced?
Panelists cited three areas for corporate concern here:
- Network infrastructure must be able to support heavy mobile
data traffic (assuming it's for company business and not personal
- Back end data management (e.g. CRM and ERP).
- Security (always of paramount importance to companies and
3. Mobile Panel #3 - How should you distribute and
monetize your mobile app?
As this topic was already covered in the TiECon2012 Mobile- Part I article, we only
include the session abstract here for completeness.
Abstract: With the explosive growth in
Apple's iOs App Store and the Android Marketplace close to a
BILLONS "Apps" are now available for download. How does a
developer or a publisher of these "Apps" get discovered and more
importantly make MONEY? This panel discussed how developers
are monetizating their Apps in new ways, working to leverage the
platforms, integrating with various social networks and exploiting
various advertising/ marketing techniques.
4. Panel on Social Gaming: The Next
This panel was in the TiECon Social track, but its focus was on
the future of mobile gaming. Note that most on-line games are now
played on mobile devices due to the proliferation of smart phones
and tablets in recent years.
Karl Mehta, Founder and CEO of Playspan (VISA) said, "The
current crop of social games is very elementary, shallow, light
weight games. The high quality, deep rooted games to attract
serious gamers are yet to come."
Rick Thompson, an investor and entrepreneur with Signia Capital
opined that "mobile is the new frontier for social gaming and an
important part of our investment strategy," added.
AJW Comment: We had heard at a WCA hosted
VC panel on the wireless industry, that mobile gaming was hot.
Never having played a game on a mobile device (or any computer
for that matter), this author was somewhat surprised. But
nonetheless, mobile gaming is a very healthy business.
Revenues for mobile gaming are expected to skyrocket from $5
billion to $16 billion in 2016 according to ABI research.
The number of U.S. mobile gamers has increased from 75 million
to 101 million, according to Newzoo (a market research firm focused
purely on the gaming industry). Out of those 101 million gamers, 69
percent play on smartphones and 21 percent on tablets. The mobile
gaming market has seen a large increase in the conversion of "
non-paying" players to "paying" players. The total number of paying
players is the U.S. is now 37 million. The growing number of paying
players shows excellent revenue growth potential for mobile gaming
This blog was originally posted at
3 comments .
May 29, 2012
Guest Blog By Alan
One of the highlights of TiECon2012 (The Indus Entrepreneurs
annual conference- May 18-19th in Santa Clara, CA) was the Mobile
Track. All important aspects of the mobile ecosystem, its
present status and future directions were explored in depth during
three TiECon mobile track panel sessions:
- What are the emerging trends, applications and opportunities in
- Considerations for deploying mobile in the enterprise and
vertical industry apps.
- How to distribute and monetize your mobile app?
There was also a TiECon panel session on social gaming that was
very much mobile related. For example, who will be the Zynga of
mobile? What's the intersection of mobile and social? Who will
control the mobile platform?
We've previously provided a preview of the first mobile panel
session on market status, trends and opportunities.
In this article, we report the highlights of that first mobile
panel session. The other three related mobile sessions will be
described in the second part (II) of this article.
Mobile Panel #1: What are emerging trends, apps and
opportunities in mobile?
Session Organizer & Moderator:
- Matthew Howard, General Partner, Norwest Venture Partners
- Erik Ekudden, Vice President, Head of Technology Strategies,
- Anil K Doradla, Research Analyst, William Blair & Company,
- Lars Kamp, Strategy & Corporate Development, Accenture
- Ben Riga, Senior Technical Evangelist for Windows Phone 7,
Panel participants first debated the role of the mobile
network operator, who this author believes is between a
rock and a hard place. Operators have to subsidize smart phones and
upgrade the capacity of their networks to accommodate the
spectacular increases in mobile data traffic. But they are not
generating any revenues from premium services or value added
offerings that make use of the increased bandwidth they must
provide to their data plan subscribers. Here are a few
- Matt Howard: Mobile operator opportunities are in enterprise
apps and managed services. They've lost the consumer app and app
- Anil Doradla: Operators are only getting increased revenues
from data plans with higher priced tiers. Currently the
mobile operator has been reduced to a dumb bit pipe provider, but
the jury is still out as to whether operators will
continue as such (or provide value added services, share
in mobile ecosystem monetization).
- Ben Riga: Mobile has become a global platform, but
operators don't have the necessary information (location, customer
preferences, etc) to do target marketing.
- Lars Kamp: Mobile Operator business depends on the
country and their business objectives. Over-the-top
(OTTP) content is a severe problem for operators, because they have
to carry that high bandwidth data/video content but don't
get any revenue from doing so.
- Erik Ekudden: To ensure a good user experience, operators
need to upgrade mobile network capacity; else the network will be a
bottleneck (in many cases, it already is, e.g. AT&T's 3G
The next area of discussion was Mobile Apps, App
Discovery and App Stores. Here were the key panelist
- New challenges and opportunities are emerging, especially with
bigger screen sizes on mobile devices.
- There are different ways to monetize apps. What role will each
of these play: analytics? CRM? Tracking user preferences? Location
Based advertising? Virtual goods? On line gaming? Lots of
questions, but few answers.
- The use of embedded performance analytics to get insights into
the user was considered essential to success of properly monetizing
- Securing ongoing subscription fees to replace one-off download
sales was seen as a challenge, even for mobile gaming leaders like
- Anil was bearish on the app store business model. The low
barrier to entry encourages many app developers, but only a small
minority succeed. The key players are Apple and Samsung who have
55% market share of mobile devices. So a developer needs to get the
app on those app store platforms.
- Anil said that enterprise centric apps have more potential than
consumer apps (we definitely agree).
- Erik opined that apps which require QoS support are critical to
creating a great user experience. That implies premium real time
apps that operators haven't figured out how to charge for.
- Mobile app discovery was seen as a critical issue, as apps are
not indexed in app stores and can't be easily found by potential
- Ben said that getting visibility for the "right set of apps" is
important. He suggested integration of app discovery into mobile
- A directory to navigate apps will be a complex piece of
software. It might have to take into account data sharing between
- The challenge of 'app discovery' across many platforms seems to
be a throwback to the early days of the Internet - before website
discovery was solved by Google (and other) search engines.
- Anil pointed out the "duopoly" of Apple and Samsung causes most
apps to be developed for their platforms (iOS and Android,
respectively). So it is the apps for those two platforms that most
need to be discovered.
- Many customers are writing their own apps which are more
personalized and are inherently discovered.
- Consumers have an inalienable right to privacy, but there are "
trust issues" with app stores that maintain user profiles. Might
personal information be used for app discovery, as it is now for "
personal web searches?"
Moderator Raj Singh next asked, "Is HTML5 becoming a
parallel mobile web?" He explained that HTML5 and the
hybrid web/native model is what is being most adopted by app
developers. For example, the use of HTML5 for the front-end of
the app, but wrapping it as a native app (like
the LinkedIn Mobile app). Ben said that HTML5 is the
direction we're all headed, but neither he nor any of the panelists
were specific on its forthcoming role in mobile apps or mobile
platform development. An audience member and panelist
were debating if future mobile web apps would be based on
HTML5. While no one denied that, there were no predictions on
how long it might take.
Raj continued: To what extent is the Apple-Samsung
duopoly driving the mobile ecosystem and user choice? What
platforms and device makers will be viable in the future?
- Matt strongly believes it's all about software, which
determines gross margins.
- Ben stated that "Android market fragmentation (multiple types
of smart phones from different makers) is driving app developers to
the Windows Phone platform.
- Anil was bullish on Windows Phone. "The new Windows Mobile is a
great product. I'm optimistic it will succeed as a 3rd platform
- Lars noted that mobile phones are still the world's biggest
distribution platform with an average one year replacement cycle
for smart phones. Apple will ship 100M iPhones this year
- Anil divided the mobile device makers into 3 groups:
Iconic leaders - 1) Apple (especially with consumers) ; 2) Fast
Followers- Samsung, LG, HTC; and 3) Strategically
handicapped- HP (Palm), Nokia, RIM.
- Erik opined that there would be new types of mobile/ wireless
devices for M2M communications, such as for use in home automation,
security, and energy management systems.
Raj questioned the commercial success of mobile
payments, especially using highly touted
- Matt said it all depends on Apple's support (of embedded NFC
and mobile payments) in its iPhones.
- Anil took a bearish view, citing too many different players
involved in the mobile payments ecosystem (operators, handset
makers, Visa & other credit/ debit card companies, banks, and
app developers). All would have to use an integrated mobile
payments system which doesn't exist yet.
- Summing up, Raj told this author, "Once the mobile wallet
system is figured out things may change, but the mobile
billing may continue to be problematic."
Security was also seen as a critical issue for mobile payments
Raj asked if Amazon would be relevant in the "
App Store universe?"
- Lars said he was bearish on 3rd party app stores (as Amazon's
would be). But he was bullish on enterprise app stores, presumably
from 3rd parties.
Looking to the future of mobile markets……….
- Matt said that Norwest had invested in mobile health related
start-ups. 2% of global GDP is coming from mobile health and that
number is growing.
- Lars opined, "tons of innovation will come from VC backed
- Ben was very optimistic on personal wireless sensors, but time
for this session ran out before he could elaborate.
Editors Note: Part II of this article
will cover Mobile Enterprise deployment issues as well as Mobile
App Monetization and Social/mobile Gaming.
This blog was originally posted at
May 18, 2012
KEYNOTE CHANGE: Tim Draper to
deliver keynote on 5/19 instead of Carlos
Founder & Managing Director
Draper Fisher Jurvetson
Tim launched the DFJ Global Network, an international network of
early-stage venture capital funds with offices in over 30 cities
around the globe. He founded DFJ ePlanet (global), Draper Fisher
Jurvetson Gotham (NYC), Zone Ventures (LA), Epic Ventures (Salt
Lake City), Draper Atlantic (Reston), Draper Triangle
(Pittsburg), Timberline Ventures (Portland), Polaris Fund
(Anchorage) and more.
- We had a great opening Keynote: "Innovation without Disruption" - Dr.
Vishal Sikka, Head of Technology & Innovation,
- Breakthrough Thinker - Dr. Deepak Chopra gave an
outstanding talk : "Prosperity and Leadership" in the
- Day 1 of the Conference ended with a powerhouse firechat
session with Keynote - Aaron Levie of Box.net who talked
about : "My entrepreneurial journey in Building an Enterprise
Cloud Company" with R. Paul Singh, Chairman- DocSync.net,
Marketing Chair - TiE Silicon Valley.
- Plus we had powerful parallel sessions
in Entrepreneurship, Social, Mobile, Cloud, Energy, Life
Sciences and TiE Women's Forum.
- #TiEcon was also the trending topic on Twitter
Don't miss TiEcon Day 2!
Banquet SOLD OUT. Online Registration CLOSED. Onsite
Registration available from 7:30 am.
Connect.Innovate.Prosper at TiEcon
May 16, 2012
This Friday and Saturday we look
forward to seeing you at the largest entrepreneurial event of the
We expect to have over 3,000
registered attendees and 160 speakers! Our speaker line up this
year is extraordinary. In addition to the inspiring keynotes and
breakthrough sessions, here are some tips to make the most of your
time while at the conference.
Supercharge your networking
at TiEcon with our TiEcon2012 mobile application. Here is what you
can do with Attendee Connect Mobile application.
- Network with other attendees
- View the full agenda
- Create your own personal
- Update your status by checking in
to sessions and exhibitors
- See other attendee's updates in
the activity feed
- Leave feedback by rating sessions
- Customize your profile
Earn points and badges by checking
in, commenting, and liking other attendee's updates. Expand your
professional network, climb the leaderboard and have fun!
How to get the app:
- iPhone: Search
for iPhone App TiEcon2012 in Appstore or click
here to download.
- Andriod: Search
for iPhone App TiEcon2012 in Google Play or click
here to download
MentorConnect: If you signed up for this great opportunity
to talk with some mentors and if your application got accepted, you
should have received an email with details. If you didn't sign up
yet, we are atcapacity and can't take new mentees.
InvestorConnect: If you are an exhibitor
in The TiE Innovation Expo, and you signed up to meet with
investors, you should have received an email with details.
Network on TiEcon Social
Channels and increase your followers and friends:
For latest updates about TiEcon
during the event, follow @TiEcon on Twitter, Facebook and Google+
using the links
Twitter : ( Use #TiEcon to
join the conversation )
You can also follow or subscribe to
TiEcon 2012 lists at https://twitter.com/#!/TiEcon/lists
that includes a list for all TiEcon 2012 speakers
as well as a list each for TiEcon 2012 tracks.
Innovation Expo :
This year's Innovation Expo is our
largest yet. Come and see over 120 exhibitors - Large Companies
like SAP, Salesforce, Microsoft, IBM as well as Startups like
Mela.com and many more plus come checkout
IBM Watson and two of the world's hottest new
cars - A Designer's Dream car
- Fisker Karma and The Super
Sports car - McLaren
TiECon attendees have a
chance to win thousand of dollars worth of shopping sprees. Game
instructions can be found on quest.intARact.mobi.
Stop by the Dhingana booth to get atleast one of the
clues and learn more details about the Quest and test your Bollywood moves on
xBox Kinect. Every completed Quest also gets a $25 gift certificate
from Cbazaar (TiE50
Come and Party with live band
- Manooghi Hi on Friday evening (no
host bar) and TiEcon Banquet &
Entertainment Gala with Kailash Kher on Saturday. Banquet tickets are sold
out but you can
still get Entertainment
Must Attend at TiEcon
Keynotes: Vishal Sikka, Deepak Chopra,
Anant Agarwal, Sam Pitroda, Aaron Levie, Carlos Dominguez
Vertical Sessions: These are
industry specific sessions in Social, Mobile, Cloud, Energy and
Life Sciences which will give you a glimpse into the latest trends,
opportunities and investment focus areas.
Entrepreneurs Track: These
sessions will provide the essential tools every entrepreneur needs.
They have been designed to address the needs at various stages of a
startup. Pick the right session(s) based on your needs.
TiE50 Presentations: This is a great
opportunity to hear from the top startups and learn their secrets
of success. TiE50 winners from the previous two years have already
accounted for over $3B in valuation. The winners this year are no
Youth Forum: Introducing the TiEYouth Forum at TiEcon
this year. This special event will give the
opportunity for high school and college students to become inspired
by successful entrepreneurs who have plowed their own path and can
now share what they've learned. Don't miss the 2 special sessions
we have in store for you.
TiE Women's Forum:
Building upon last year's success, this year's TiEcon promises 3
inspiring sessions for Women Entrepreneurs of today.
Hope this will be helpful
in planning and maximizing the benefit from the two days of
May 16, 2012
Satyaranarayan Gangaram Pitroda!
The last name rings a bell. Yes - it is Sam Pitroda, the advisor to
the Prime Minister of India on Public Information Infrastructure
and Innovation. Sam Pitroda was single-handedly responsible for the
Communication revolution that happened in India and the reason
behind why the Indian economy went on a hockey-stick curve of
growth, technological leaps and bounds evolution, opening up to
globalization and for being where it is today. Meaning while the US
and the world go through economic recession, India is still
booming, salaries still sky-high; despite the 1 billion+
population, the job economy still booming and the Indian stock and
real-estate markets on a steady growth curve every year.
The Rajiv Gandhi era
In 1987, when Rajiv Gandhi became
the Prime Minister, he brought with him young blood and filled the
key roles around him with eager, go-getting ministers and
executives who wanted to change the world - well, India. Among
them was Sam Pitroda, who Rajiv Gandhi appointed as his Technology
advisor. And with that began the modernization and globalization of
India. As technology swept like a wave through banks and
universities, railways and government offices, telephone booths
spread through the country with a viral vengeance and
telecommunications became affordable and accessible to the common
man even in the remotest of villages. As technology became more
accessible, penetrating the poorest strata of society, Rajiv Gandhi
was hailed as the young hero of the nation and Sam Pitroda, the
father of the Communications Revolution.
During this time, Dr. Pitroda
headed six technology missions related to telecommunications,
water, literacy, immunization, dairy and oilseeds and became the
founder and first chairman of India's Telecom Commission.
The Early years
Sam Pitroda had lived in the US
since 1964. He did his MS in Electrical Engineering from the
Illinois Institute of Technology. It was here that he founded C-SAM
and Wescom (later acquired by Rockwell International). He did
research on telecommunications and handheld computing, invented
digital switching and in 1975, invented the Electronic Diary. In
1983, he designed his own computer-themed card game called
Compucards, which used binary numbers instead of decimals.
In 1984, he was invited to return
to India by the then Prime Minister, Smt Indira Gandhi. He came
back and founded 'The Center for Development of Telematics'
(C-DOT), which triggered the Communication Revolution in India.
The Decade of Innovation
Dr. Sam Pitroda's excellence has
been revered by one and all. This was self evident when in 2004,
the newly elected Prime Minister Dr. Manmohan
Singh invited him
to head the National Knowledge
Commission of India
and appointed him as Advisor to the PM of India.
In 2010, the President of India
declared this as 'The Decade of Innovation'. The PM approved
setting up of a National Innovation Council under the chairmanship
of Sam Pitroda. The mission of this council is to develop a
national strategy on innovation with a focus on an Indian model of